Product | Customer Data Platform

Customer and contact details

Centralized and unified management of customer and contact data – for B2C, B2B, B2B2C, and B2E.

Central customer profiles – automatically created

Use all available data sources to automatically obtain a complete picture of your customers:

  • Contact details, behavioral data, and interests in one profile
  • Consolidation of web, email, CRM, and purchase data
  • Always up to date – no manual maintenance required
yawave software

Data that works – wherever you need it

Use your customer data in a targeted way to personalize experiences:

  • Target group formation based on behavior, interests, preferences, and events
  • Activation via website, email, app, or CRM
  • Real-time synchronization with your favorite tools

Manage data securely and in compliance with regulations

Put your trust in a system that combines data protection and data quality:

  • Clean data through identity matching
  • GDPR-compliant recording & management of consent
  • Transparent rules for governance & access

Adapts to your setup – not the other way around

Integrate our CDP seamlessly into your existing system landscape:

  • Open interfaces (API, webhooks, SDKs) for maximum flexibility
  • Integration with CRM, shop, email tools, ads, and more
  • Supports real-time data import & export

Achieve greater success with the yawave Customer Experience Suite.