{"id":25866135,"date":"2025-09-18T15:39:29","date_gmt":"2025-09-18T13:39:29","guid":{"rendered":"https:\/\/yawave.com\/?page_id=25866135"},"modified":"2025-09-18T15:39:29","modified_gmt":"2025-09-18T13:39:29","slug":"product-cdp-customer-and-contact-data","status":"publish","type":"page","link":"https:\/\/yawave.com\/en\/product-cdp-customer-and-contact-data\/","title":{"rendered":"Product &#8211; CDP &#8211; Customer and contact data"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; next_background_color=&#8221;#ffffff&#8221; admin_label=&#8221;Center Aligned Text  &#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#f8fbfe&#8221; background_color_gradient_direction=&#8221;135deg&#8221; background_color_gradient_start=&#8221;#0195df&#8221; background_color_gradient_end=&#8221;#174a8f&#8221; background_image=&#8221;http:\/\/yawave.com\/wp-content\/uploads\/2022\/02\/yawave_bg_v2.jpg&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; bottom_divider_style=&#8221;waves&#8221; bottom_divider_flip=&#8221;horizontal&#8221; bottom_divider_style_tablet=&#8221;waves&#8221; bottom_divider_style_phone=&#8221;wave&#8221; bottom_divider_style_last_edited=&#8221;on|phone&#8221; bottom_divider_height_tablet=&#8221;&#8221; bottom_divider_height_phone=&#8221;60px&#8221; bottom_divider_height_last_edited=&#8221;on|phone&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;0px||50px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6ca588f9-ac17-4b5e-aa89-4a59b7cc4e0f&#8221; text_orientation=&#8221;left&#8221; max_width=&#8221;1200px&#8221; module_alignment=&#8221;left&#8221; custom_padding=&#8221;0%||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">Product | Customer Data Platform<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;6ca588f9-ac17-4b5e-aa89-4a59b7cc4e0f&#8221; text_orientation=&#8221;left&#8221; max_width=&#8221;1200px&#8221; module_alignment=&#8221;left&#8221; custom_padding=&#8221;0%||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Customer and contact details<\/h1>\n<p><span>Centralized and unified management of customer and contact data \u2013 for B2C, B2B, B2B2C, and B2E.<\/span><\/p>\n<p><span><\/span><\/p>\n<p><span><\/span><\/p>\n<p><span><\/span><\/p>\n<p><span><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Features CTA Section&#8221; _builder_version=&#8221;4.27.4&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#ffffff 50%|rgba(229,229,229,0.25) 100%&#8221; background_color_gradient_start=&#8221;#ffffff&#8221; background_color_gradient_start_position=&#8221;50%&#8221; background_color_gradient_end=&#8221;rgba(229,229,229,0.25)&#8221; custom_padding=&#8221;40px|0px|40px|0px|false|false&#8221; custom_padding_tablet=&#8221;100px|0px|100px|0px&#8221; custom_padding_phone=&#8221;0px||0px||false|false&#8221; bottom_divider_style=&#8221;waves&#8221; bottom_divider_color=&#8221;#FFFFFF&#8221; bottom_divider_height=&#8221;35px&#8221; bottom_divider_flip=&#8221;horizontal&#8221; bottom_divider_style_tablet=&#8221;waves&#8221; bottom_divider_style_phone=&#8221;wave&#8221; bottom_divider_style_last_edited=&#8221;on|phone&#8221; bottom_divider_height_tablet=&#8221;35px&#8221; bottom_divider_height_phone=&#8221;60px&#8221; bottom_divider_height_last_edited=&#8221;on|phone&#8221; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; admin_label=&#8221;Right Sided Image&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;60px|0px|60px|0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Central customer profiles \u2013 automatically created <\/h2>\n<p><span>Use all available data sources to automatically obtain a complete picture of your customers:<\/span><\/p>\n<ul>\n<li><span>Contact details, behavioral data, and interests in one profile<\/span><\/li>\n<li><span>Consolidation of web, email, CRM, and purchase data<\/span><\/li>\n<li><span>Always up to date \u2013 no manual maintenance required<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; 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custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/yawave.com\/wp-content\/uploads\/2023\/05\/Illsutartion-PNG-.png&#8221; alt=&#8221;yawave software&#8221; title_text=&#8221;yawave illu&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;first-on-mobile&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Data that works \u2013 wherever you need it<\/h2>\n<p><span>Use your customer data in a targeted way to personalize experiences:<\/span><\/p>\n<ul>\n<li><span>Target group formation based on behavior, interests, preferences, and events<\/span><\/li>\n<li><span>Activation via website, email, app, or CRM<\/span><\/li>\n<li><span>Real-time synchronization with your favorite tools<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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access<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/yawave.com\/wp-content\/uploads\/2024\/12\/bestofbreed.png&#8221; title_text=&#8221;bestofbreed&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; admin_label=&#8221;Right Sided Image&#8221; module_class=&#8221;custom_row&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;60px|0px|60px|0px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;second-on-mobile&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/yawave.com\/wp-content\/uploads\/2020\/09\/integrate.png&#8221; title_text=&#8221;integrate&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_class=&#8221;first-on-mobile&#8221; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.25.1&#8243; _module_preset=&#8221;76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e&#8221; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Adapts to your setup \u2013 not the other way around<\/h2>\n<p><span>Integrate our CDP seamlessly into your existing system landscape:<\/span><\/p>\n<ul>\n<li><span>Open interfaces (API, webhooks, SDKs) for maximum flexibility<\/span><\/li>\n<li><span>Integration with CRM, shop, email tools, ads, and more<\/span><\/li>\n<li><span>Supports real-time data import &amp; export<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; 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Central customer profiles \u2013 automatically created Use all available data sources to automatically obtain a complete picture of your customers: Contact details, behavioral data, and interests in one profile Consolidation of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-25866135","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Product - CDP - Customer and contact data - yawave User Interaction Suite<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yawave.com\/en\/product-cdp-customer-and-contact-data\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product - CDP - Customer and contact data - yawave User Interaction Suite\" \/>\n<meta property=\"og:description\" content=\"Product | Customer Data PlatformCustomer and contact details Centralized and unified management of customer and contact data \u2013 for B2C, B2B, B2B2C, and B2E. 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