{"id":13527,"date":"2022-07-26T11:35:40","date_gmt":"2022-07-26T09:35:40","guid":{"rendered":"https:\/\/yawave.com\/customer-experience-map\/"},"modified":"2023-09-19T11:09:36","modified_gmt":"2023-09-19T09:09:36","slug":"customer-experience-map","status":"publish","type":"page","link":"https:\/\/yawave.com\/en\/customer-experience-map\/","title":{"rendered":"Customer Experience Map"},"content":{"rendered":"
[et_pb_section fb_built=”1″ next_background_color=”#ffffff” admin_label=”Center Aligned Text ” _builder_version=”4.16″ background_color=”#f8fbfe” background_color_gradient_direction=”135deg” background_color_gradient_start=”#0195df” background_color_gradient_end=”#174a8f” background_image=”http:\/\/yawave.com\/wp-content\/uploads\/2022\/02\/yawave_bg_v2.jpg” custom_padding=”|0px||0px|false|false” bottom_divider_style=”waves” bottom_divider_repeat=”1x” bottom_divider_flip=”horizontal” bottom_divider_style_tablet=”waves” bottom_divider_style_phone=”wave” bottom_divider_style_last_edited=”on|phone” bottom_divider_height_tablet=”” bottom_divider_height_phone=”60px” bottom_divider_height_last_edited=”on|phone” animation_direction=”bottom” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_text_align=”left” module_alignment=”center” custom_padding=”||31px||false|false” global_colors_info=”{}”]<\/p>\n
Your master plan with customer journey and digital roadmap<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|off|off” admin_label=”Trust Logos” _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_6,1_6,1_6,1_6,1_6,1_6″ use_custom_gutter=”on” gutter_width=”4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/rhb-1.jpg” title_text=”rhb” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/titlis.jpg” title_text=”titlis” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/okk_Logo.jpg” title_text=”okk_Logo” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/Feusi_Bildungszentrum_Logo.png” title_text=”Feusi_Bildungszentrum_Logo” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/kenwood-1.jpg” title_text=”kenwood” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/07\/ckw_Logo.jpg” title_text=”ckw_Logo” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|on|on” _builder_version=”4.16″ _module_preset=”default” custom_padding=”1px||0px|||” global_colors_info=”{}”][et_pb_row admin_label=”Row” _builder_version=”4.16″ _module_preset=”default” custom_padding=”1px|0px|1px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/11\/mobile-customer-logos.jpg” title_text=”mobile-customer-logos” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” admin_label=”Features CTA Section” _builder_version=”4.16″ use_background_color_gradient=”on” background_color_gradient_stops=”#ffffff 50%|rgba(229,229,229,0.25) 100%” background_color_gradient_start=”#ffffff” background_color_gradient_start_position=”50%” background_color_gradient_end=”rgba(229,229,229,0.25)” custom_padding=”1px|0px|100px|0px|false|false” custom_padding_tablet=”0px|0px|100px|0px|false|false” custom_padding_phone=”0px|0px|100px|0px|false|false” bottom_divider_style=”waves” bottom_divider_color=”#FFFFFF” bottom_divider_flip=”horizontal” bottom_divider_style_tablet=”waves” bottom_divider_style_phone=”wave” bottom_divider_style_last_edited=”on|phone” bottom_divider_height_tablet=”” bottom_divider_height_phone=”60px” bottom_divider_height_last_edited=”on|phone” saved_tabs=”all” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ custom_padding_last_edited=”off|phone” admin_label=”Right Sided Image” _builder_version=”4.21.0″ locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.21.0″ _module_preset=”76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e” custom_margin=”||||false|false” custom_padding=”||||false|false” global_colors_info=”{}”]<\/p>\n The key success factor lies in the logical alignment of customer strategy, processes, ICT architecture and software functionality – with the two central questions:<\/p>\n 1. what does the future customer experience (should customer journey) look like and what processes do we need?<\/p>\n 2. what are the requirements for the target ICT system landscape and how can we operate it efficiently?<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2023\/08\/aufbau2.jpg” title_text=”aufbau2″ align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.21.0″ animation_style=”zoom” animation_direction=”left” animation_intensity_zoom=”5%” border_color_all=”rgba(51,51,51,0.1)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ admin_label=”Right Sided Image” _builder_version=”4.16″ custom_padding=”60px|0px|60px|0px|false|” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2023\/08\/customer-journey-1.jpg” alt=”customer journey” title_text=”customer-journey” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.21.0″ custom_margin=”50px||||false|false” animation_style=”zoom” animation_direction=”left” animation_intensity_zoom=”5%” border_color_all=”rgba(51,51,51,0.1)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.21.0″ _module_preset=”76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e” text_font=”||||||||” global_colors_info=”{}”]<\/p>\n Visualize the relationships between customer journey, touchpoints, processes and digital capabilities in a customer journey (target) and define measures in a 3-year roadmap. Define interrelationships of functionality, data and interfaces in a target architecture (target) and derive prioritized measures along a step-by-step migration. Includes the complete customer journey across departments with a wealth of relevant information.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”List of measures” use_icon=”on” font_icon=”||divi||400″ icon_placement=”left” _builder_version=”4.16″ _module_preset=”default” header_level=”h3″ header_font=”|600|||||||” header_text_align=”left” global_colors_info=”{}”]<\/p>\n An extensive list of measures prioritized in clusters according to effort and urgency.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Roadmap” use_icon=”on” font_icon=”||divi||400″ icon_placement=”left” _builder_version=”4.16″ _module_preset=”default” header_level=”h3″ header_font=”|600|||||||” header_text_align=”left” global_colors_info=”{}”]<\/p>\n Ensuring the transfer of practice by means of a clear roadmap, which is created on the basis of the most important learnings.<\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ admin_label=”Row” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e” text_font=”||||||||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e” text_font=”||||||||” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” background_image=”http:\/\/yawave.com\/wp-content\/uploads\/2022\/02\/yawave_bg_v2.jpg” custom_padding=”100px|50px|100px|50px|false|false” border_radii=”on|15px|15px|15px|15px” box_shadow_style=”preset2″ global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Put your customer in the center and uncover optimization potentials in your company.<\/p>\n [\/et_pb_text][et_pb_button button_url=”https:\/\/calendly.com\/markus-koch\/30min” button_text=”Kontakt aufnehmen” _builder_version=”4.21.0″ _module_preset=”721e7d1a-4196-4412-9ad2-e9328f33faa8″ custom_margin_phone=”|||0px|false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][dvmd_table_maker tbl_top_left_mode=”on” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″ tbl_rhead_cell_color=”#868A90″][dvmd_table_maker_item col_label=”Packages” col_content=”Packages 1 WS 2 WS [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/04\/team_markus.jpg” title_text=”team_markus” align=”center” _builder_version=”4.16″ _module_preset=”default” width=”65%” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” module_alignment_tablet=”” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Markus Koch<\/strong> Customer Experience Strategy and Roadmap<\/p>\n LinkedIn<\/a> [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2022\/04\/team_renato.jpg” title_text=”team_renato” align=”center” _builder_version=”4.16″ _module_preset=”default” width=”65%” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” module_alignment_tablet=”” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Renato Peter<\/strong> ICT Architecture Strategy<\/p>\nDigitization that reaches the customer<\/h2>\n
Customer Journey – your business model master plan<\/h2>\n
\nMove away from isolated initiatives, actionism and a lack of a big picture – to a clear master plan for increased customer engagement, lead data and conversions.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ admin_label=”Right Sided Image” _builder_version=”4.16″ custom_padding=”60px|0px|60px|0px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/yawave.com\/wp-content\/uploads\/2023\/08\/architektur.png” alt=”customer journey” title_text=”architektur” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.21.0″ custom_margin=”50px||||false|false” animation_style=”zoom” animation_direction=”left” animation_intensity_zoom=”5%” border_color_all=”rgba(51,51,51,0.1)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.21.0″ _module_preset=”76b1ee4c-8d5f-4c2d-85b9-c449a7bdd80e” text_font=”||||||||” global_colors_info=”{}”]<\/p>\nDigital Roadmap – your digitization master plan<\/h2>\n
\nAway from data and application silos, redundancies, missing and expensive interfaces, legal risks and laborious manual processes – towards integrated systems, connected workflows, efficient processes and centralized fan data. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”Revenue growth*” number=”10″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”Efficiency increase” number=”200″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”Traffic increase” number=”2.5x” percent_sign=”off” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|on|on” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Customer Experience Map” use_icon=”on” font_icon=”||divi||400″ icon_placement=”left” _builder_version=”4.16″ _module_preset=”default” header_level=”h3″ header_font=”|600|||||||” header_text_align=”left” global_colors_info=”{}”]<\/p>\nTarget Journey Map and List of Measures<\/h2>\n
\n
ICT target architecture and migration roadmap<\/h2>\n
\n
Growth with a clear plan through customer focus.<\/h3>\n
\nAssessment \/ Analyse (FC, ICT)
\nInterviews
\nBenchmarking
\nPerformance Analyse
\nWorkshops (Journey, ICT Architektur)
\nJourney Map (Soll)
\nICT-Architektur (Soll)
\nIdeen- \/ Massnahmen-Liste (ca. 60-100)
\nRoadmap (3 Jahre)” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/dvmd_table_maker_item][dvmd_table_maker_item col_label=”S” col_content=”S
\nQuick check
\n5 <\/p>\n
\nDraft
\nDraft ” col_tcell_cell_align_horz=”center” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/dvmd_table_maker_item][dvmd_table_maker_item col_label=”M” col_content=”M
\nStandard
\n10-15
\n\u2713 <\/p>\n
\nStandard
\nStandard
\n\u2713
\n\u2713” col_tcell_cell_align_horz=”center” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/dvmd_table_maker_item][dvmd_table_maker_item col_label=”L” col_content=”L
\nAdvanced
\n20
\n\u2713
\n\u2713
\n2 WS
\nAdvanced
\nAdvanced
\n\u2713
\n\u2713” col_tcell_cell_align_horz=”center” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][\/dvmd_table_maker_item][\/dvmd_table_maker][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_padding=”70px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\nWe create your CX map<\/h2>\n
CCO, Co-Founder<\/p>\n
markus.koch@yawave.com<\/p>\n
CEO, Co-Founder<\/p>\n